China to start month-long campaign to boost consumption
China to start month-long campaign to boost consumption

China to start month-long campaign to boost consumption

 

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China is gearing up for a month-long campaign to “accelerate the recovery of consumption and unleash the spending potential”, as the country has effectively brought the pandemic under control.

The campaign will commence on Saturday with a series of promotional activities planned across the country, the Ministry of Commerce said on Sunday, as consumer spending in the country remains relatively low compared with pre-pandemic levels and crucial for a sustained post-virus recovery for the Chinese economy.

A launch event will be held in Shanghai on Saturday and meanwhile, the city will launch . . .

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